Every finisher receives a genuine diamond necklace "finisher's medal" designed by Endure Jewelry in 925 sterling silver. Our 2019 medal is shown above and we are excited to have a beautiful new necklace design for 2020!

Run a 10K, earn Diamond Jewelry! Run the live event in Fresno, California. Finish your 6.2 miles beneath the chandelier finish line and enter the run party of the year! Join our free training group included with your registration.

Can't make it to the live event? Run The Virtual Diamond 10K anywhere! We will send you everything you need. Upload your results online, and follow the event and other virtual runners on social media!

Our "Diamond Dash" kid's race is open to participants age 12 and under. The race is a quick 1/10th of a mile. Each participant receives a kid's shirt and a custom "spinning" finisher's medal!

Did you say sparkly donut? Oh yes we did! Go bananas and enjoy your sparkly donut at the finish line. A diamond blue mimosa bar, custom flower bouquets, and specialty coffee vendors will also be featured!

Our Diamond Dudes are one in a million, literally! Whether it's a 100 mile race or 100 marathons, our Diamond Dudes are #amazing! Our Diamond Dudes will greet you at the finish and award you with your Diamond Necklace!